GameStop employees remove Deus Ex codes
US retailer GameStop has advised all its staff to discard any OnLive codes from Deus Ex: Human Revolution. It had been announced a few days ago that free downloads of the game from OnLive would be provided inside new retail copies.
Gamespy managed to track down an email that was sent to employees, clearly highlighting the stores position on the matter.
Of course the idea of digital distribution goes against buying at brick-and-mortar shops, so GameStop‘s view on the matter can just about be understood. However, opening up sealed copies of a game to physically dispose of a code is more than a little sly.
If GameStop get away with it, this could end up turning ugly in the future. Remember what Valve did with Portal 2? Giving away free Steam codes with PS3 versions. What if they decide to do that with their next game too, will GameStop remove those?
Actually with GameStop involved, I wouldn’t be at all surprised if they even started taking out the EA online passes and selling them as extras. But if anyone from the company is reading and wants to get in touch about that idea, feel free. As Glenn would say, “patent pending, patent pending, patent pending.”