Jack Tretton Talks PS4


Jack Tretton, CEO of Sony Computer Entertainment, sat down today with Fox Business to discuss the PlayStation 4. It’s a rather short interview, but interesting none the less. Check out the interview here. You get to see the PlayStation 4 along with the..hand operating things…

Psst…interviewer…they are called CONTROLLERS.

The interviewer brings up the previously revealed numbers of over 1 million pre-orders of the PlayStation 4. When asked what the current numbers of pre-order are,  Tretton replies; “It’s everything we can manufacture, we want to make sure that consumers have an opportunity to buy one on November 15th and through the holidays, so we’re holding back some inventory to make sure that people have an opportunity to buy one that comes in on launch day – but we can pre-sell every unit we can manufacture. And the good news is that the production yields have been phenomenal, so this will be, by a magnitude of a lot, the biggest launch we’ve ever had… There is so much pent-up demand, you could sell every one you could create.”

When asked if the $100 cheaper price of the Xbox One will be the main reason people will buy the PS4, Jack responds; “Three key advantages; we’ve got the most powerful console on the market, $100 cheaper than our competition and, most importantly, the biggest most diverse exclusive lineup of any platform ever launched. And that’s what’s really going to drive the sales for us in the long term.”

During the interview, a graphic is shown with the title of “The Future of Consoles”. The graphic is an estimate of what the market share of each of the consoles will own. The PlayStation 4 is leading the pack with an outstanding 55% of the market while the Xbox One holds on to second at 30% and the Nintendo Wii U at 15%.

His last words of the interview revolved around the launch of the PlayStation 4, saying “The biggest [launch] in history.”

Hurry up November 15th…

Written by Kyle Jessee

Kyle Jessee

Your lone Kentucky writer on staff. Loves the Big Blue Nation, rock music, and Resistance 2 (the best in the series).

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